Principles of Design Contrast is the juxtaposition of like and unlike features. These could be light and dark color values, different shapes, different…
Use of Contrast Contrast is the juxtaposition of design elements that are different. The greater the difference, the higher the contrast. Color is…
Use of Scale What is scale? Scale refers to the size of an object relative to some other element of the design, while…
Use of Repetition Repetition is essential for creating consistency in a design. The more extensive the design (like an online course), the more…
Use of Symmetry Sometimes symmetry is created by reflecting an image over an axis. Designs can be symmetrical along a vertical, horizontal, or…
Use of Alignment Alignment refers to lining up elements along an axis. There are two basic ways to do this: align elements along…
Use of Proximity The design principle of proximity is used to group items together. Proximity has to do with the relative amount of…
Use of Hierarchy Hierarchy is all about directing the eye to look at the most important part of the design first, then at…